Through his record label, Collective Music Group (CMG), the hip-hop mogul has achieved what most household-name rappers with imprints have not: breaking prominent underground names into a mainstream audience while continually shattering his own personal records. He has painstakingly built an enviable career as a rapper - five top 10 albums in the past 10 years alone - but that’s only half of his story. Surrounded by his chosen family, Yo Gotti has every reason to be satisfied. (“I tried everything in the world to get there,” he said in a mid-interview FaceTime call to Gotti.) Gotti got almost everyone to Miami, save for Detroit star 42 Dugg - stranded 660 miles away at the Hartsfield-Jackson Atlanta International Airport after missing his flight. (He eventually prevailed.)īay Area newcomer Mozzy coolly strolled around with a grateful smile after being surprised by Gotti with his own diamond-encrusted chain, interacting with a just-high-enough Moneybagg Yo, draped in Prada and Michael Kors, as recent R&B signee Lehla Samia quietly soaked in her moment. Nevertheless, spirits were celebratory all day: Boisterous Memphis standout Blac Youngsta paraded around with a British accent and dished out real estate advice, while Louisville rapper EST Gee, surrounded by a handful of concerned onlookers, was caught in a struggle between a stain removal pen and the smeared lunch leftovers on his pristine white pants. He is inching towards the end of a nine-hour shoot day spent wrangling his latest class of label signees amidst 50-plus entourage members - and a couple of AR-15-toting security guards.
Leaning back in his leather seat, Gotti unleashes a jaw-cracking yawn.
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